Digi Smart 2
Graphic design is a craft where professionals create visual content to communicate messages. By applying visual hierarchy and page layout techniques, designers use typography and pictures to meet users’ specific needs and focus on the logic of displaying elements in interactive designs, to optimize the user experience.
DigiSmart – Course Introduction
Adobe PageMaker was an early GUI-based desktop publishing program. It includes simple tools for laying out text and images on a page with rulers to make designs proportionate. Adobe PageMaker also supports PDF files.PageMaker can be used to design layouts for magazines, newspapers, greeting cards, flyers, business cards etc.
Photoshop is a popular image changing software package. It is widely used by photographers for photo editing (fixing colors, reducing noise, adding effects, fixing brightness/contrast) and by graphic designers and Web designers to create and change images for web pages.
CorelDraw is a software program for editing vector graphics. Vector graphics are created in graphics packages and consist of objects. Each object can be edited separately, meaning that the shape, color, size and position can be changed.
Adobe Flash is a multimedia software platform used for production of animations, Rich web applications, desktop applications, mobile apps, mobile games, and embedded web browser video players. Flash displays text, vector graphics, and raster graphics to provide animations, video games and applications. It allows streaming of audio and video, and can capture mouse, keyboard, microphone, and camera input.
Pay Per Click (PPC)
PPC a model of internet marketing in which advertisers pay a fee each time once their ad is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine’s sponsored links when someone searches on a keyword that is related to their business offering.
Improve your chances of achieving the desired result by creating your own project work after completing the program.