SMART ProAI is an advanced computer program that combines Digital Marketing and Digital Web, powered by modern AI tools. It equips learners with practical skills to create impactful online strategies, design professional websites, and automate tasks efficiently. Using tools like ChatGPT, Gemini, Canva, and Microsoft Designer, students gain hands-on experience in content creation, branding, and digital campaigns. This program is ideal for beginners and professionals aiming to stay ahead in the AI-driven digital world, enhancing creativity, productivity, and career opportunities.
SMART ProAI – Program Introduction
SMART ProAIDM (Digital Marketing by AI tools)
Introduction to Digital Marketing
Digital marketing involves promoting products or services using online platforms like search engines, websites, and social media. It helps businesses reach targeted audiences, track performance, and grow brand visibility through strategies like SEO, ads, and content marketing.
Content Creation & Social Media Basics
Content creation focuses on designing engaging posts, images, and videos for audiences. Social media basics include understanding platforms, posting strategies, audience engagement, and building a brand presence through consistent, creative, and valuable content.
Website & Search Basics
This covers how websites function and the importance of search engines. It includes basics of SEO, website structure, keywords, and optimizing content so users can easily find your site through platforms like Google.
Basic Email Marketing
Email marketing involves sending targeted messages to customers to promote products or build relationships. It includes creating email lists, designing newsletters, writing engaging content, and tracking results to improve communication and conversions.
AI tools to be used in SMART ProAIDM
ChatGPT
Gemini
Canva
Microsoft Designer
Google Trends
WordPress.com
Google Search Console
Meta Business Suite
TweetDeck / X Pro
Mailchimp
Zoho Campaigns
SMART ProAIDW (Digital Web by AI tools)
Online Advertising Basics
Online advertising involves promoting products through paid campaigns on platforms like search engines and social media. It covers ad types, targeting audiences, budgeting, and analyzing performance to achieve better reach, engagement, and conversions.
Website Visitors & Reports
This topic explains how to track and understand website visitors. It includes analyzing traffic sources, user behavior, and performance reports using analytics tools to improve website effectiveness and marketing strategies.
Automation & Simple Chat Tools
Automation helps save time by scheduling posts, emails, and responses. Simple chat tools and chatbots assist in customer interaction, answering queries instantly, and improving user experience on websites and social platforms.
Practical AI Based Marketing Research
This involves using AI tools to gather insights, analyze trends, and understand customer behavior. It helps in competitor analysis, keyword research, and making data-driven marketing decisions for better results.
AI tools to be used in SMART ProAIDW
ChatGPT
Gemini (Deep research)
DeepSeek
Google Analytics 4
Looker Studio
Botpress Cloud
Tawk.to
Google Trends
Meta Business Suite
Microsoft Designer (Ad creative)